A Statement About Ethics:
Over the years I have had the opportunity to work with the full range of gear, everything from D.I.Y. solutions to high end cinema tools made by leaders in the industry like Arri. During that time I have developed relationships with various vendors and manufacturers of cinema tools. These relationships have allowed me to partner with the manufacturers in order to help refine and improve their products. When something doesn’t work, or is sub-par, I let them know. On my site you will find reviews, tests, and links to the gear I use and recommend. I have decided to only talk about the gear I use regularly and have enjoyed working with. If a piece of equipment is listed on my site, you can feel confident that I am using it regularly, and I would recommend it. In all of my testing and reviews that you will find on this site, I have done my best to demonstrate the strengths and the areas to be aware of for an end user. I continue to work with the manufacturers (when possible) in communicating any areas of refinement with their offerings. I have chosen to refrain from publishing negative reviews that tear down others’ hard work and investment of resources. If a piece of equipment is not listed on my site then it is either because I have found it to not meet my standards, or I have not had the opportunity to use it.“Can You Be Objective?”
I would like to think that I am completely objective, but if I am truly honest with myself I know that despite my own intent to be as objective as possible, it is impossible for me, or any one of us to be truly 100% objective. I will be as objective as I possibly can in all my reviews and testing. I strive to, and I’m committed to show and talk about the strengths and areas to watch out for in all my blog postings. But I am human, and as with any review posted anywhere, it is best to take it with a grain of salt.
I have invested considerable time and resources into every test and review that I do. (And I am glad that this time and effort can benefit others). In order to offset these costs, I have chosen to have links to affiliates. When you buy equipment using these links you are helping me to keep this content free and available to all. Some might worry that this might cause a conflict of interest when it comes to my test results and reviews, and that is a reasonable worry. However, I would like to alleviate those fears by saying that I have not signed any deals to promote any one product or vendor. My opinions cannot be bought. They are earned through the day in and day out use of equipment in a production environment. Additionally, I have found an interesting phenomenon when it comes to opinions about gear: it can be tough at times to get an honest review. I have witnessed overly positive reviews and praise from people about equipment that they have purchased. (Not wanting to be wrong about what they bought). And I have witnessed overly positive reviews and praise from people who are being paid, or otherwise compensated, for their reviews. It is my desire, and commitment to never fall into either of those categories.
Sincerely,
Ryan E. Walters